Latest Insights

Choosing Which LinkedIn Group(s) To Join

Due diligence comes first. While a LinkedIn Group may look perfect for you, always do a little bit of extra research as it may save you a lot of aggravation later. Here are the things you should look for: Group description. The description will give you clues as to what the purpose of the group is. […]

The Open Profile Hack For Sending Free Messages On LinkedIn

Nice, but definitely not free.   Did you know that you can send messages for free to some LinkedIn users that have Premium subscriptions? They are called Open Messages, and most people don’t even know they exist.  Any premium LinkedIn member can choose to be “Open Profile.” If someone is Open Profile, they can be […]

What Clients Are Saying…

"Bruce really knows his way around the nooks and crannies of LinkedIn. Most importantly, Bruce has developed very imaginative ways of using Linkedin as a key tool for communicating with your clients, customers and the world." - Daniel Gogek, Lawyer, International Consultant, Social Innovation and Conflict Resolution Specialist

"I met Bruce on LinkedIn (of course!) and we worked together collaboratively on a column he wrote on the effective use of Linked in, specifically for the electronics industry. I quickly learned that, not only does Bruce understand the electronics business thoroughly, he has become an expert in helping companies grow sales through the use of social media tools. Judy Warner, Sales and Marketing Manager, Transline Technology Inc.