Latest Insights

Can You Game The LinkedIn Publishing Algorithm?

5 surprising factors that don’t seem to affect published post engagement on LinkedIn and 5 not so surprising ones that do. I have been publishing on LinkedIn for eighteen months now, and have written a hundred or so posts. I was looking at some of my posts and the engagement they had generated and wondered […]

Goldilocks And The Three Bears’ LinkedIn InMails

One day, Goldilocks was out for a walk in the forest, and she came upon a cottage. Going inside she found three tables with three laptop computers, all with LinkedIn accounts open on their screens. Each screen had an InMail message on it. She went to the first screen and read the InMail, where the […]

What Clients Are Saying…

"Bruce really knows his way around the nooks and crannies of LinkedIn. Most importantly, Bruce has developed very imaginative ways of using Linkedin as a key tool for communicating with your clients, customers and the world." - Daniel Gogek, Lawyer, International Consultant, Social Innovation and Conflict Resolution Specialist

"I met Bruce on LinkedIn (of course!) and we worked together collaboratively on a column he wrote on the effective use of Linked in, specifically for the electronics industry. I quickly learned that, not only does Bruce understand the electronics business thoroughly, he has become an expert in helping companies grow sales through the use of social media tools. Judy Warner, Sales and Marketing Manager, Transline Technology Inc.